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DEALER PROGRAMS



Coleman Dealer Program

Our Coleman Dealer Program provides many rewards. There are two levels of participation, Liberties Plus and Liberties. Both of them offer variations on the following:

Liberties Liberties Plus

  • Residential Financing – Increase your sales opportunity by offering homeowners quick access to financing options! Liberties plus may offer homeowners 6 months “No pay/same as cash” financing at no cost to the dealer
  • 2009 Consumer Rebates & Promotion – You chose between Coleman’s rebate of “Up to $1,700 cash back” (the highest in the industry) or a10 year performance promise on extended parts and labor warranty.
  • Inventory Floor Plans – Make your most popular equipment items readily available!
  • Credit Card Program– Allows you to easily and affordably accept and process credit card payment from homeowner customers. Free for both Liberties and LibertiesPlus dealers.
  • Marketing Action CenterThe single destination for dealer-customized marketing support collateral. Find newspaper ads, direct mail, color literature, door hangers, logos and photography, billboards, radio scripts, and television commercials that reflect your image.
  • Business Training University – This resource provides the necessary HVAC business training and tools for better business practices and performance. There are 16 classes in 5 series; financial, pricing, operations, sales and marketing, and organizational development.
  • Internet Dealer Locator – Helps your customers find you via the World Wide Web!
  • Technical Service Advisor – Century’s experienced TSA will help you diagnose service problems!
  • Factory Tours – Get an inside look at how the best HVAC Equipment in the market comes into being!

Available for LibertiesPlus Dealers Only

  • In Home Selling Tool – Laptop based presentation to assist dealers in home comfort solution-selling to consumers. This tool features an interactive questionnaire for consumers to better assess their needs.
  • Direct Customer Communications – LibertiesPlus have access to automated marketing, such as thank you extended warranty letters.
  • Co-Marketing – Get the word out on Your Company and the Coleman brand with professionally produced creative. Costs split as dealer 25%, distributor 25%, and Coleman 50%.